Hardy Hardy Singapore Fall/Winter 2016 Advertising Campaign

Posted on 11 November 2016

A rising star on the global street fashion scene, Hardy Hardy Singapore unveils the newest advertising campaign shot by famous celebrity photographer, Wee Khim. The campaign features newly appointed brand ambassadors Ethen Lee Teng and Fann Wong who are both dressed in the Hardy Hardy Fall/Winter 2016 collection.


Projecting that tough biker girl look, Fann straddles a motor bike while wearing the classic Hardy Hardy jacket made from genuine lambskin leather. In another look, she is dressed in a studded black denim jacket and jeans as she gleefully holds on to son Zed Lee who models an embellished grey tee and a comfortable pair of skull embroidered jogger pants from the Hardy Hardy Fall/Winter 2016 kid’s collection.

Ethen Lee Teng on the other hand embodies that cool and boyish persona in his classic Hardy Hardy men’s genuine lambskin leather jacket matched with the rock ‘n’ roll skull print tee in grey. For the second look, Lee Teng models the Hardy Hardy skull embroidered souvenir jacket over a striking red tee, which is paired with a stylish pair of Hardy Hardy guns embroidered jogger pants. The collection is now available in store at Bugis+, #01-18.

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